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Kefford, Glenn

Glenn Kefford is a lecturer in political science at the University of Queensland in Brisbane, Australia. He has previously been employed at Macquarie University in Sydney and at the University of Tasmania as a lecturer in politics. He currently holds a prestigious Australian Research Council Discovery Early Career Researcher Award Fellowship for 2019-2021. His research is in the area of Australian and comparative politics, elections and campaigning. He has published widely on these topics in publications including Party Politics, Parliamentary Affairs and the British Journal of Politics and IR.
Political Parties and Campaigning in Australia</a>

Political Parties and Campaigning in Australia

Big data and microtargeting steal the headlines about campaigning. But how important are they really to the way that political parties campaign? This book provides a fine-grained account of the campaign practices of three Australian political parties.