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Michael Ortiz
Dr. Michael Ortiz is head of the research area Technology Transfer and Innovation at the Ferdinand Steinbeis Institute in Stuttgart.
Loss of Control and Technology Acceptance in (Digital) Transformation
In the context of the (digital) transformation of economy and society, the technology acceptance of the population is increasingly influenced by a perceived loss of control through new technologies. Loss of control is defined in this volume as a multi-causal, multi-modal and cyclical process of transition of control and conceptually brought together in a multi-dimensional heuristic model.
Loss of Control and Technology Acceptance in (Digital) Transformation
In the context of the (digital) transformation of economy and society, the technology acceptance of the population is increasingly influenced by a perceived loss of control through new technologies. Loss of control is defined in this volume as a multi-causal, multi-modal and cyclical process of transition of control and conceptually brought together in a multi-dimensional heuristic model.